At a certain point, each seller starts to question when whether it’s the right time for them to expand to a new Amazon locale. Entering a new market sounds exciting and presents huge growth opportunities but there are a few things you need to consider beforehand to minimize risks and ensure a successful launch. There … Read more
Let’s talk about Amazon content. We all know the basics of an Amazon listing. Titles, bullet points, imagery and a product description. Laid out in their simplest parts, those elements may sound straightforward, but each piece gives Sellers a chance to push the sale forward, contribute to the SEO strategy, and show off the brand. … Read more
With Prime Day just around the corner and Early Prime Day deals already live, now is a crucial time to run through any last-minute adjustments before the big event. We have put together a last-minute checklist for you to ensure you are Prime Day ready. Check Your Prime Day Deals It may only seem like … Read more
Top Tips for Getting Back to Profitability on Amazon Selling on Amazon at the moment is tough. Yes, we all saw a nice boost to sales during the pandemic when customer demand shifted online, but that tide has turned, and we’re facing a number of global headwinds. Increasing inflation and a cost of living crisis … Read more
It seems like every week Amazon is announcing its expansion into new countries. While it might seem like a no-brainer to follow Amazon’s lead into a new territory, expansion is complicated. At the very least, it takes time and a strategy. Even after the VAT, logistics, trademark applications, and translations are done, getting your products … Read more
Earlier this week, Amazon announced that this year’s Prime Day will take place on July 12th and 13th – returning to its traditional summer home after bouncing around over the past 2 years. We know that Prime Day presents a huge opportunity for brands selling on Amazon. In 2021, Total Worldwide Prime Day sales amounted … Read more
You’ve finally got your product pages in a good place – the images are beautiful and informative, the copy is clear and concise, and you can finally relax, right? Not quite. Unfortunately, the days of “set it and forget it” are long gone. Amazon’s ever-changing landscape means that in order to stay competitive, you need … Read more
Case Study Our Optimised Strategy Gets Glowing Testimonial from Amazon Amazon featured our successful strategic plan for natural energy drink brand TENZING — a campaign that delivered extraordinary results through Sponsored Ads and Amazon DSP. +150% Sales increase in 2020 vs 2019 +200% Revenue from Sponsored Ads Our Approach The Challenge TENZING, a natural energy … Read more
A+ Content should enhance the PDP. Make sure you’re using it to it’s capacity.
Seasonal / Peak planning can be one of the most important aspect of success in Q4 – make sure you are ready with this handy guide.
