The Guide to Q4 Promotions
Learn more about how participating in promotions can help grow your brand in Q4 and beyond.
The effects of Brexit on Amazon Pan-EU FBA and EFN
What is Pan-EU and EFN? Pan-European Fulfilment by Amazon (Pan-EU) allows sellers to fulfil orders across eligible European countries from a local fulfilment centre (FC) at no additional cost per sale. For example, inventory booked via an Amazon.de account to an FC in Berlin would then be distributed across the EU based on Amazon’s demand … Read more
Advertising insights: What’s driving successful advertising campaigns on Amazon right now?
Right now, most brands we work with at Expert Edge are seeing an increase in Amazon channel sales; and the fastest growing brands are the ones that are continuing, or even doubling up, ad spend
Strategies for managing your seller or vendor business on Amazon through the Coronavirus Crisis
Right now, Amazon is the single most central economic force in the country, after the UK Government. However, with recent changes, the platform might seem more opaque, demanding and complex than ever before. We want to help cut through the noise and have summarised the key changes we’ve seen, along with some tips to manage, grow and thrive on Amazon in spite of all the uncertainty. The breakneck rate of change means you’ll need to be sharp and agile as well as bold, but the opportunities to grow are there for those able to step up and take them.
Coronavirus, Expert Edge and Amazon
The coronavirus outbreak will affect all types of businesses — no organization, even Amazon, will be immune to its impact. We appreciate you’ll be experiencing significant anxiety as you grapple with the effects on your business and we want to take a proactive role in helping you plan a response. Expert Edge is here to help.
Amazon Advertising Now Live In Australia
Amazon is not only a place for the consumer to shop online but also a place where they can discover new products and brands. Therefore, with the announcement of Amazon Advertising in Australia, it is an exciting time for businesses selling on the platform.
How to Get Reviews on Amazon via the Amazon Early Reviewer Program
Learn how to get Amazon reviews using Amazon’s Early Reviewer Program. Get to know what’s different about the programme in comparison to Amazon Vine, and how to set it up.
Optimising Content for Amazon
When it comes to selling on Amazon, ensuring your products are well optimised is one of the best ways to increase your product’s sales and the overall conversions of your listings.
Using Amazon Advertising (formerly AMS) to drive Amazon Sales Numbers
Amazon advertising, formerly known as AMS, is the perfect way to elevate your Amazon sales numbers and reach a brand new audience. There are 3 different ways to advertise on Amazon; Sponsored Product Ads,
Amazon Launches Basic A+ Content
Amazon A+ or Enhanced Brand Content (EBC) is now available for free for Amazon Vendors. Find out more about why A+ content which offers consumers the ability to better understand about the extended features and benefits or your products as well as offering the opportunity to upsell or crossell using product comparison tables.