AWARD NEWS Havas Market awarded 2024 Amazon Ads Partner Award, Beyond the Funnel Innovation EMEA Havas Market is excited to announce that they are a recipient of one of the 2024 Amazon Ads Partner Awards. The Amazon Ads Partner Network is a global community of agencies and solution providers that bring together marketing expertise and … Read more
As we are now well into October and Amazon’s Early Access deals kicked off last week, now seems like a great time to review the PPC basics to set up your brand for success. ACOS or TACOS? Ensure you have clearly defined your advertising goals for Q4. Instead of only measuring ads performance using an … Read more
While the sun is still out and most of us are just returning from our holiday time, Prime Fall is just around the corner and the start of Q4 is just a few weeks away. This Q4 is filled with big key Amazon Events Prime Fall (1st time on Amazon!), Thanksgiving, Black Friday, Cyber Monday, … Read more
With Prime Day just around the corner and Early Prime Day deals already live, now is a crucial time to run through any last-minute adjustments before the big event. We have put together a last-minute checklist for you to ensure you are Prime Day ready. Check Your Prime Day Deals It may only seem like … Read more
Top Tips for Getting Back to Profitability on Amazon Selling on Amazon at the moment is tough. Yes, we all saw a nice boost to sales during the pandemic when customer demand shifted online, but that tide has turned, and we’re facing a number of global headwinds. Increasing inflation and a cost of living crisis … Read more
It seems like every week Amazon is announcing its expansion into new countries. While it might seem like a no-brainer to follow Amazon’s lead into a new territory, expansion is complicated. At the very least, it takes time and a strategy. Even after the VAT, logistics, trademark applications, and translations are done, getting your products … Read more
Right now, most brands we work with at Expert Edge are seeing an increase in Amazon channel sales; and the fastest growing brands are the ones that are continuing, or even doubling up, ad spend
Amazon is not only a place for the consumer to shop online but also a place where they can discover new products and brands. Therefore, with the announcement of Amazon Advertising in Australia, it is an exciting time for businesses selling on the platform.
Amazon advertising, formerly known as AMS, is the perfect way to elevate your Amazon sales numbers and reach a brand new audience. There are 3 different ways to advertise on Amazon; Sponsored Product Ads,
